Grow the brand's Instagram and TikTok following during Ramadan, the client's stated campaign objective.
Campaign concept and execution: content, paid advertising and creator content across Instagram and TikTok.
Content creation and art direction, exclusive offers, branded packaging and gift design, with creator content and paid distribution through the month.
2,071 new Instagram followers and 959 new TikTok followers, 18 February to 18 March 2026, with 378,974 Instagram views and 292,000 TikTok views.
Measured from Instagram and TikTok platform data.
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